I have a freelance writing blog and my clients outsource their communication needs, ranging from press releases, web copy, case studies and newsletter content. In most cases, I write the copy and the client takes credit. It’s fairly standard procedure.
But for some reason, there is a lot of shame and guilt associated with outsourced speech writing and I’m not entirely certain why. I think most people would agree that not everyone can write…and speech writing is especially challenging. So why is there an expectation that every groom, bride, bar mitzvah boy, high school graduate, birthday celebrant and Board chair should be able to craft a speech that resonates? It doesn’t make sense.
The truth is, the speech is more likely to have impact if it is outsourced to a professional. And quality custom speech writing services provide ample opportunity for the client to interject their personal thoughts, feelings and ideas so the finished product reflects their specific point of view and personality. Even a pre-written speech can serve as a helpful template to write a speech that is better than what you might have written on your own.
There are other good reasons to consider outsourcing your speech writing, beyond the fact that you may not be an expert writer.
- The event is too emotionally charged (like a funeral) for you to gather your thoughts constructively
- You are overwhelmed with other responsibilities (planning a wedding perhaps) and need some extra support to get the speech done
- You are extremely nervous and don’t have the confidence to write the speech or deliver it effectively




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